Monthly Archives: June 2017

Benefits of Organic Food

The term “organic” refers to the way agricultural products are grown and processed. While the regulations vary from country to country, in the U.S., organic crops must be grown without the use of synthetic pesticides, bioengineered genes (GMOs), petroleum-based fertilizers, and sewage sludge-based fertilizers. Organic livestock raised for meat, eggs, and dairy products must have access to the outdoors and be given organic feed. They may not be given antibiotics, growth hormones, or any animal by-products.

The Department for Agriculture and Rural Affairs (DEFRA) states that:

‘Organic food is the product of a farming system which avoids the use of man-made fertilisers, pesticides; growth regulators and livestock feed additives. Irradiation and the use of genetically modified organisms (GMOs) or products produced from or by GMOs are generally prohibited by organic legislation. Organic agriculture is a systems approach to production that is working towards environmentally, socially and economically sustainable production. Instead, the agricultural systems rely on crop rotation, animal and plant manures, some hand weeding and biological pest control’.

Organic vs Non-Organic

Organic Produce:

  • Grown with natural fertilizers
  • Weeds Controlled naturally
  • Pests are controlled using natural methods

Organic Dairy, Meat, Eggs

  • Livestock are given all organic, hormone and GMO free feed
  • Diseases are prevented with natural methods such as house cleaning,healthy diet etc
  • Livestock must have the access to out doors

Conventionally Grown Produce

Grown with synthetic or chemical fertilizers
Weeds are controlled with chemical herbicides
Pest are controlled with synthetic pesticides

Conventionally raised dairy, meat, eggs

  • Livestocks are given growth hormones for faster growth
  • Antibiotics and medications are used to prevent livestock disease.
  • Livestock may or may not have access to the outdoors

Benefits of Organic Food

Organic foods often have more beneficial nutrients, such as antioxidants, than their conventionally-grown counterparts and people with allergies to foods, chemicals, or preservatives often find their symptoms lessen or go away when they eat only organic foods.

Organic food is GMO-free.

Genetically Modified Organisms (GMOs) or genetically engineered (GE) foods are plants whose DNA has been altered in ways that cannot occur in nature or in traditional crossbreeding, most commonly in order to be resistant to pesticides or produce an insecticide.

Organic food is often fresher

Organic food is more fresher, because it doesn’t contain preservatives, So it will be more tastier than conventionally grown produce.

Organic farming is better for the environment.

Organic farming practices are better than conventional farming, It reduce pollution, conserve water, reduce soil erosion, increase soil fertility, reduce soil erosion and use less energy. Farming organically is also good for nearby birds and animals as well as people.

Organic produce contains fewer pesticides and more antioxidants.

Chemicals such as fungicides, herbicides, and insecticides are used in conventional agriculture and its residues remain on (and in) the food. Organic crops have 17% more antioxidants than conventionally grown crops. antioxidants have been linked to a lower risk of cancer and other diseases.

Organically raised animals are NOT given antibiotics, growth hormones, or fed animal byproducts.

Feeding livestock animal byproducts increases the risk of mad cow disease (BSE) and the use of antibiotics can create antibiotic-resistant strains of bacteria. Organically-raised animals are given more space to move around and access to the outdoors, which help to keep them healthy.

Organic meat and milk are richer in certain nutrients.

Results of a 2016 European study show that levels of certain nutrients, including omega-3 fatty acidsBusiness Management Articles, were up to 50 percent higher in organic meat and milk than in conventionally raised versions.

Tips for Brands to Succeed in Food Marketing

Marketing of food products has become tough and complicated for companies. Brands are facing stiff competition to reach the audience and create engagement with the consumers. The traditional marketing channels have lost their values and aren’t useful with the advent of internet marketing. It has brought a new age in the food marketing via the internet unheard earlier. Further, the globalisation is forcing companies to adopt new changes and promote the products as per the preference of consumers.

Consumers have many options of buying products in the market. Brands must reach to the right audience and win their hearts. Advertising campaigns should be run online to reach to the potential customers. Innovative marketing methods must be utilised to acquire the desired goal of the companies. Industry experts are necessary to create campaigns and achieve success in the marketing quickly. Let us see how to achieve success in the competitive food market.

Take Food Marketing Service from Experts

The competition in food marketing industry has skyrocketed now. The sole way of acquiring success in the marketing is hiring the industry experts by the brands. Experts should possess experience and skills needed to create campaigns. The food marketing services should be innovative and contain services preferred by the potential customers. It is necessary for companies to find experts with experience in the niche industry. Research the market to determine the preference of consumers to add in the campaign to achieve success quickly.

Importance of Food Branding for Products

Many brands are promoting their products and services in the market. It is necessary for brands to create a unique identity and reputation in the market. The branding service is useful in creating awareness about the products and create loyal customers. It is a perfect way of reaching to the potential customers with a separate identity. There can’t be a better way of winning new customers for the companies from the market. Hence it is necessary to take food brandingservices from the industry experts with experience in this field. The nicely created campaign of branding has the potential of increasing followers and awareness about the company. It is an important way of setting up a right impression among the customers in the market.

Why Use Packaging Design in the Products?

Companies are effectively using many methods of promotion in the market. Among the different methods of advertising, the packaging design is one of them. The packet conveys the essential message of products or services to the potential customers. The method is efficient and widely used for the promotion of foodstuffs by brands.

Make the packaging design in line with the preference of potential customers. Add the relevant features and design that creates engagement with consumers. Alluring design attracts the consumers and influences their buying decisions at the shop. Further, case studies have revealed that consumers take few seconds to decide which products to buy. Take food and beverage packaging design from the industry experts with experience in this field. Labelling of the product is necessary to provide information about the products, allergiesFree Web Content, and nutritional facts to consumers. Contact our expert designers and marketers to achieve success in the marketing quickly.

Ways Retailers Keep Their Food Safe

The food safety is critical for the food business.  It is important that a business has proper cold storage so that they can keep the food safe and full of nutrition for a long time. Cold storage is a critical and essential part of the commercial kitchen. There are so many commercial grade appliances that are available to ensure that the food stays safe and healthy. You can use different types of commercial grade appliances like upright fridges, chest freezers and cold rooms to increase the lifespan of the food products.

Here are some tips that will allow you to ensure that you store the food safely and for a long time.

Stock Rotation

If you want to make sure that the food products you are using are of the best quality you need to follow the rule where the food stored first is used first. The rotation of the stock is a basic way of making sure that there is no food waste. If you are not rotating the stock, then you will be using the new ingredients first while the old ones sit at the back of the refrigerator. If you ignore the food that is at the back of the fridge, it will get spoiled. It will cost you more money than you wish to spend and it will also result in food contamination. The rotation will make sure that no ingredient goes out of date.

Food Labeling

Every food item that you store in the refrigerator, you should make sure that it is marked. While labeling, you should mention the day it was stored, expiration date and the use by date. Make sure that it is stored in the right place and at the right temperature. When the food is labeled, everyone in the staff will know exactly when the food products should be used. Labeling is an excellent tool for communication valuable information about food to the staff.

Appropriate Temperature

Temperature plays a significant role in proper food storage. Food needs to be stored at the right temperature because if the temperature is not correct, it will start to spoil. The refrigerator should be able to provide a temperature that is 40 F or below it while the freezer temperature should be 0 F. Make sure that the staff is aware of the right temperature settings so that the food is kept in a safe environment.

Don’t Overload

Whether you are using a cold room, a chest freezer or a multideck display fridge, you need to be careful about overloading the storage space. If you overload the storage space, then you will be decreasing the efficiency of the appliance. If the cold storage is overloaded, then the food will not be able to achieve the right temperature. You should buy the food according to the storage space available to you, or you will be wasting money as there will be food waste.

Cleanliness & Maintenance

The cleanliness is crucial for the food business because you do not want the food to get contaminated. To avoid any contaminationHealth Fitness Articles, you need to make sure that you pay attention to regular cleanliness and maintenance.

Important Tips To Increase Food Products Sale

The demand for processed food items have increased tremendously in the market these days. With rising population across the globe, the percentage of population depending upon processed is increasing rapidly these days. To meet the demand of food items numerous industries have come forward to the market with various products. But, the companies are facing a tough game in convincing the customers to buy their products. The established brands have an upper hand due to their popularity among consumers in market. This is why the new companies need to undergo the same process as the established one in order to survive or grow in market. Marketing experts help need to be taken by the companies to make strategies as well as create the desired impact on customers. Though, there is no shortcut to achieve success in marketing but following the procedures really help companies to get success. Let us look at the procedures of getting success in food marketing immediately by a company.

Food processing industry is growing at a rapid pace with growth of demands across the globe. It is a golden opportunity for food companies to increase the sale of products. But, it is not easy due to huge end competition of same product in market. To overcome the competition, numerous tactics can be utilized by the companies in the market. The first is food packaging designing which enables the companies to allure the customers to buy from shop. It is said that company has only three seconds to allure a customers to buy products with the design. This is why special design engaging the preference of customers should be used in the packet. Research the market to find out the preference of customers in order to add in the design of the product. In this way, a company can succeed in engaging more customers with the products.

Apart from the food product, there is a huge demand of beverages in the market. There are numerous soft drinks in the market of different brands to drink during party or to get fresh by people. With high end competition in market, the companies are facing a tough competition in market from established brands. It is because the customers like to stick with known brands only causing troubles for new one. This is why the new companies should get food and beverage packaging design from the expert designers in market. The attractive design would be helpful in grabbing the attention of customers and increase the sale of product in market.

Other than the design, the company needs to create reputation in the market as a brand. The customers doubt the quality of a product if they don’t know the name of the brand. Before launching the product, the companies need to establish the name of brand in market. The establish brands are helpful in engaging more with the customers in the products. The company can use social media platforms in promoting the products in the web. This is why food branding is essential for the new companies to create the reputation and build relationship with the customers. ButFind Article, branding services should be taken from expert marketers in market to get the desired result. Take help of our marketing experts in getting the desired result in the marketing of products.